If you want to achieve a
shop business is hot, need to do a job very much, after all, although the market demand for shoes is very large, but now the brand management is also very much. Therefore, here Xiaobian remind entrepreneurs, if you want to successfully open a cloth shoe, will also need to do a Oh humanized management.
almost everyone knows that women and children are the best to earn money, beauty is a woman’s nature, shoes consumption occupies a large proportion in the female consumer goods, without dispute, has always been a hot topic of shoes. Therefore, more and more entrepreneurs will focus to the field of shoes, cloth shoe store opened business, would be a good idea.
however, each shoes shop so much, how to retain customers a superb collection of beautiful things, the heart? You should be very clear: it is not selling shoes styles, colors, more important is the perfect shoes show, let the customer accept your goods. From the fundamental point of view, the operation of human nature can really retain customers, to ensure the success of entrepreneurship.
decoration stores for the shoes sales, shop decoration style, window design, product display, is a lot of knowledge. If this series of work have been done, the same shoes sales growth of 15% to 30%. The decoration style set, is the pillar, plug rod, interlayer, desktop selection principle is consistent with the style and brand positioning, do not grab the limelight shoes. In addition, the light is also a weapon raised shoes, man is the animal where natural phototaxis, light to attract eyeballs, but rely on dark to set off the lights, this is the use of technology.
shoes on display are equally important, simple principle: in order to make the overall harmony, no matter is positive side is still hanging, left to right deep shallow, which is consistent with the average person from the left to the right things habits; the clothes and trousers to collocation underwear show, alternately can increase the sense of beauty shoes.
at the same time, different positioning, commodity display will naturally be different ways. If it is run by the amount of profit of the Volkswagen brand, the store should put a lot of clean cloth shoes, this will give the customer to Taohuo feeling, this is also very consistent with the public to buy shoes habit.
Xiaobian introduced more than a lot, but many people may think that if venture capital, want to do all these in place, will be faced with more problems. In fact, to do these, in fact, not difficult, entrepreneurs must pay attention to the location of the store. The first is to let the shoes shop like a maze like, let the customer in the inside turn, common solution is to set up a few staff in the store, reflected by folding type frame. Customers in the longer the time, the greater the possibility of not only the purchase, and the outside customers see more people inside, but also more willing to enter. Followed by a rest area, that is, a sofa. Customers are tired of shopping