time: 2001-2003 years
from an Internet to traditional enterprises, transformation of electronic commerce case from traditional enterprises, to truly practice the business transformation of traditional electronic commerce, always wanted to write a little feeling, but never put into action, recently saw Robin Li in the sh419 alliance conference speech, combined with the recent mergers and acquisitions of Internet bigwigs like a raging fire, suddenly feel obligated will share a cross-border Internet for everyone to feel.
Ma Yun is not perfect. He has made many mistakes, some of which are fatal. At an awards ceremony in 2013, Ma said that if he wanted to write a book in the future, he would write "Ali’s 1001 mistakes.". He also said that Ali actually made more than 1001 mistakes, many mistakes have been seen, but no time to pay attention. 15 years, MA in the end committed ten big mistakes,
1999, Ali just started, employees office space is Ma 150 square meters of home. After obtaining financing, Ma began to float, the company headquarters moved to the United States, the domestic headquarters moved to Shanghai, immediately found acclimatized, and re moved back to Hangzhou. Financial commentators Wu Xiaobo said, this is Ma made the first mistake.
after the analysis, Shanghai city is mostly large state-owned enterprises, foreign-funded enterprises, and Ali services are mostly small and medium enterprises. Hangzhou has a large number of manufacturing foreign trade enterprises, they have substantial demand for electricity supplier.
"entrepreneur" & I dark horse commented: Ma young also made a blind pursuit of "tall" on the issue, away from their users and "God."". This is especially worth the attention of other founders. It is understood that for a long time, Zhejiang has been Ali’s highest income provinces, was later surpassed by Guangdong.
introduction9 19, Alibaba will be listed on the Nasdaq, the amount of financing will be as high as $24 billion. After the listing of Ali, Alibaba founder Jack Ma will become China’s richest man, Alibaba will become China’s largest Internet Co. Through the A-share listed Dongfeng, Ma and was on the altar "around". Ma Yun is "God", not "entrepreneurs" & I horse note and the icing on the cake, as a founder of the media platform, we know that the founder without hardship, do not eat a bunch of thoroughly tempered, deficient, it is very difficult to grow and mature, even the horse cloud is no exception.
if it is to promote the development of the industrial age, progress is the scale of large-scale production benefits, then the post industrial era, and promote the development and progress of the times is brand and service. In other words, if the previous innovation or a slogan, then, today, innovation instead of cost, has become a choice for Chinese enterprises have to face.
finale: the company moved back to Hangzhou and never left
in Fujian, Zhejiang investigated the generation of a large number of manufacturing enterprises, most of them are on behalf of the factory, or no brand, or brand is very limited, only the local second – or even three brand, previously, has been on the compression cost management, good in quality and price, has become almost all of the competitive advantage of enterprises, and now. Innovation, find the difference has almost become the consensus of all enterprises. During the inspection, a typical lighting business, the company in Fujian Xiamen local exports ranked in the top five, every year several million dishes, in recent years, although exports also increased, but the foreign trade situation is grim, competition, rising costs have to face problems. The transformation of the domestic three years, although there are tens of millions of dishes, but also rely on government relations, unstable, do direct sales, store, human input is too large, such as super channel, is not a brand to enter, two super Yahuo pressure. Thus, the electricity supplier has become the only domestic enterprises to help domestic grass, how?
one, the far-reaching impact of the Internet on industry has only just begun,
"to the electricity supplier for the core of the Internet and even mobile Internet is only a tool, how to use the tool is the core? Only able to make good use of the Internet and even mobile Internet tools of traditional enterprises will have the opportunity for either TO C or TO B.
outcome: Company downsizing and pay cut
Robin Li in his speech that the Internet is accelerating the phase out of traditional enterprises, the Internet is a small industry in the entire China, outside the Internet industry is more industry, and each of these industries are facing the impact of the Internet industry, of course, standing on the Internet people’s perspective, faced with almost unlimited opportunities. For this Robin, most agree, but some minor correction, I think the Internet is of far-reaching impact on China industry, and the opportunity is huge, but the traditional enterprise is the opportunity to profit, traditional enterprises should speed up the elimination of traditional enterprises.
reason: financial strength leads to uncontrollable rhythm,
moved to Shanghai frustrated.
reason: blind pursuit of tall on
2, expansion is too fast, operating costs remain high,
editor’s note: This article is recommended by @3W coffee. Author Liu Hongjiao, former Advisory senior director and vice president of the Comtech core city marketing. On Robin Li’s speech "Internet speed up the elimination of traditional enterprises" and.
at the beginning of 1999, Ali achieved a net profit of 2 million 870 thousand yuan. Subsequently, respectively, Goldman Sachs, Softbank and other 5 million and 20 million U. S. dollars of investment. Increased financial resources, Ma Ma to disrupt the original rhythm, Ali got the money back into chaos.